Today chain monopoly system has become Wenzhou shoe enterprises in Quanzhou major sales channels

Today chain monopoly system has become Wenzhou shoe enterprises in Quanzhou major sales channels, with the development of the market, the current mode of P90X chain stores, rising operating costs, a large area of Empress Wu shop has been no easy task. According to Articles section of the survey line fax , set of correspondents traveled area, the shoe store network, Quanzhou casual shoes store in less than 10%, the proportion relative to the same market positioning of Wenzhou shoe brand store network to be less certain, with the same City's sports shoes when compared favorably with more. Although Wenzhou shoes has just started, but the relatively wide channel of distribution to its catch-up lung power, Wenzhou shoe enterprises can carry out a large number of networks based on the original distribution in place to occupy more market share. king today in the channel, the channel has long been on the importance of brand recognition industry, terminal resources, very p90x workout competitive.
Although the high rents of shops in many parts of staggering, but still subject to The brand Feng Qiang. So far, no matter Quanzhou, Wenzhou shoe enterprises and casual shoes companies are not fast layout capabilities, the financial crisis under the influence of weak consumption, but also increased the difficulty of opening up. In this case, Wenzhou Footwear brand advantage if the terminal on the basis of timely transition, the prospects for the future can not be ignored. It is noteworthy that channel is to the brand, and means all. Wenzhou section you want to share annotation Du industry more rest large cake, strengthen management, improve the combat p90x dvd set effectiveness of the terminal is a top priority. not good management, store only more cumbersome. business model is difficult to distinguish high competition between enterprises can also be specific to terminal management competition. Currently the two films also focus on casual shoes located in the second and third line, almost all businesses have adopted agency, joint venture company model. This model can quickly open up the market, but management has a short terminal board, to enhance the brand has a limitation, difficulties in obtaining a win-win sales and added value.